Senior B2B Marketing Specialist

About

A propos

Mirakl est le leader des solutions logicielles pour le e-commerce. Nous offrons aux entreprises une suite unique de solutions leur permettant de transformer en profondeur leur e-commerce et de stimuler une croissance durable et rentable.

Depuis 2012, Mirakl accompagne les acteurs B2C et B2B avec une technologie de pointe, sécurisée et évolutive, pour :

Digitaliser leurs activités et élargir leur offre via la marketplace ou le dropship,

Simplifier la gestion des catalogues et des paiements fournisseurs, améliorant ainsi l’efficacité opérationnelle,

Augmenter la rentabilité grâce au retail media.

Nous nous engageons également à créer un environnement inclusif et collaboratif, où chaque collaborateur peut s’épanouir et contribuer pleinement à notre réussite commune.

Chiffres clés

  • Fondée en 2012 et membre du French Tech Next40.

  • +750 collaborateurs représentant plus de 40 nationalités à travers le monde.

  • +450 clients B2C et B2B répartis dans plus de 40 pays, parmi lesquels Airbus, Toyota Material Handling, Galeries Lafayette, Carrefour, Decathlon, Maisons du Monde, Leroy Merlin, H&M et Sonepar.

  • Levée de fonds en Série E de 555 millions de dollars, portant sa valorisation à plus de 3,5 milliards de dollars.

  • +9 bureaux dans le monde : Paris, Barcelona, Bordeaux, Boston, London, München, New York, Sydney, Tokyo.

Nos valeurs

Travailler chez Mirakl, c’est accélérer votre carrière aux côtés de collègues ambitieux, passionnés et bienveillants. Nous sommes fiers de la diversité des parcours, des perspectives et des expériences qui rendent nos équipes – et Mirakl dans son ensemble – si uniques et dynamiques.

Chez Mirakl, nous adoptons 5 valeurs conçues pour orienter la manière dont nos équipes collaborent et interagissent les unes avec les autres :

💡 Work Hard Together : Nous croyons en l’importance du travail d’équipe et de la collaboration comme fondements de notre succès.

🏆 Get Things Done : Nous privilégions l’action et l’efficacité pour atteindre des résultats impactants.

🚀 Go Above & Beyond : Nous relevons les défis avec proactivité et visons toujours l’excellence.

🎓 Succeed Through Expertise : Le partage des connaissances et l’apprentissage continu sont au cœur de notre culture.

🤝 Satisfy & Empower Clients : Nous sommes engagés à assurer la réussite de nos clients.

Au quotidien, ces valeurs se traduisent par des actions concrètes qui guident notre manière de travailler, de progresser et de nous connecter les uns aux autres.

Job Description

Mirakl is the global leader in platform business innovation. Mirakl's suite of solutions provides enterprises with a transformative way to drive significant growth and efficiency in their online business.

Since 2012, Mirakl has been pioneering the platform economy, empowering retail and b2b enterprises with the most advanced, secure and scalable technology to digitize and expand product assortment through marketplace and dropship, improve efficiency in supplier catalog management and payments, personalize shopping experiences, and boost profits through retail media.

Mirakl is trusted by 400+ industry-leading businesses worldwide including Macy’s, Decathlon, Best Buy, Airbus, Toyota Material Handling and Sonepar.

Headquartered in Paris and Boston and with offices in 7 countries, Mirakl is recognized as a Great Place to Work company.

Your Impact:

We are seeking a proactive and energetic demand marketing specialist to support the development of multi-channel campaigns that drive engagement, lead generation, and revenue growth. The ideal candidate has experience with B2B marketing across channels and exposure to account-based marketing strategies. This role reports to the Manager of Demand Generation and is hybrid at our Boston, MA, office.

What you will do at Mirakl:

  • Assist in the creation of lead generation campaigns that generate marketing qualified leads, new sales opportunities, and increased Mirakl awareness
  • Marketing program execution, including email nurture campaigns, webinars, landing pages, digital events, digital advertising across platforms: Linkedin, Google Adwords, and 6Sense display retargeting, and 3rd party eblasts & cost-per-lead programs.
  • Copy write marketing communications and demand generation materials including social media, emails, webinar descriptions, landing pages, banner advertisements, and Google ad copy
  • Campaign setup and operations including: Hubspot, Salesforce, & 6Sense
  • Support campaign material creation in Canva
  • Support launch and distribution of new content marketing assets, press releases, and customer announcements
  • Closely track and analyze the effectiveness of marketing campaigns and programs
  • Help manage vendor relationships and projects

What Mirakl is looking for in a candidate:

  • Bachelor’s Degree in marketing, communications, or related field
  • 3+ years of relevant work experience in programs or digital marketing, preferably in a high tech environment
  • Proven success in programs and project management
  • Ability to work in a fast-paced environment with multiple stakeholders
  • Demonstrated ability to organize, prioritize, and multitask under tight deadlines
  • Detail oriented individual that takes initiative to define and improve processes
  • Working knowledge of marketing automation, CRM, and advertising platforms. Hubspot, Salesforce, & 6Sense experience a plus
  • Experience with marketing reporting
  • Ability to travel when necessary; Periodic international travel required (Paris)

#LI-Hybrid

Mirakl is an Equal Opportunity Employer. We prohibit discrimination of any type on the basis of race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. All employment is decided on the basis of qualifications, merit and business need.

We welcome collaborators with their diverse perspectives and experiences to power us forward. These often far exceed conventional job requirements and help us create a culture of continuous learning. If you’re ready to join a hyper-growth company at the heart of digital transformation for the world’s most forward-thinking organizations, we strongly encourage you to apply to any of our roles, even if you think you’re not an exact match.

Additional Information

  • Contract Type: Full-Time
  • Location: Boston
  • Possible partial remote